Head of Branded Sales

Our client is a design and manufacturer of Fashion and Branded hard good accessories with a portfolio of private label customers and their own branded division.  Working within the brands division, as Head of Sales, you will play a pivotal role in leading their growth strategy and expanding our business across wholesale, key high street multiples, and D2C.  This is an exciting time to be joining their team, following the relaunch of their brand and the evolution of their range into new categories and sectors.

Head of Branded Sales - The Role:

• Sales Growth – Drive new sales opportunities and proactively seek new business, leveraging an extensive network of industry contacts and an established address book.
• Strategic planning – build the brand division sales strategy, creating an in-year plan for delivery, alongside long-term financial planning.
• Successful launch of seasonal product range and NPD – create and execute a successful go to market strategy for expanding our core collection and launching seasonal NPD, across the UK and overseas, with existing and new partners.
• Oversee agent network – support and engage our agent partners; keep them excited and informed about the brands and NPD; motivate them to succeed and deliver against KPIs.
• Customer account management - Actively manage key accounts and concessions to drive commercial sales and build customer retention and new acquisitions.
• Top class customer service - Elevate all aspects of the service level across the business, to support our independent retail partners and key accounts.
• Team Leadership & development –manage, develop, and motivate a team of sales support coordinators and sales executive and assist the team to identify opportunities for growth and drive sales.
• Financial accountability – own customer margins to ensure profitable and sustainable growth.
• Forecasting & budgeting: accurately forecast the annual financial opportunity across all channels, and identify the investment & capabilities required.
• Performance tracking, reporting & sales analysis – closely monitor performance & analyse trends to understand risks and identify growth opportunities. Analyse product performance by category, highlighting key messages and action to take.
• Range development insights – provide commercial insights to input and shape seasonal range strategy in to maximise sales opportunities for your customers and opens up new channels and categories.
• Contribute to Marketing Plan - Collaborate with Marketing on content needed for the business to push commercial initiatives.
• Business Leadership - As an integral member of the leadership team you will have the opportunity to provide strategic direction to take our business forward.

Head of Branded Sales - The Candidate:

• Commercial Leader: A proficient salesperson with experience in key account management for high street multiple retailers and the independent market though wholesale
• Market & Industry Knowledge: Previous experience within a lifestyle, fashion premium/mid-market, menswear or gift environment, as well as a successful track record and knowledge of relationships with key accounts in UK, Europe and US/global. Knowledge of the outdoor accessories & apparel market would also be advantageous.
• Setting Direction: capability to create, develop, interpret, and execute strategic and tactical initiatives successfully.
• Strong communication & collaborative approach – Strong presentation and communication skills, with the ability to bring people on the journey with you. Non-hierarchical operator, effective at fostering strong internal and customer relationships.
• Commercially astute – you will have a proven track record of knowing when and how to say Yes or No to opportunities, supported by strong analytical skills to analyse the financial potential.
• Strong financial modelling skills –advanced excel skills, and ability to build a sound business case and commercial business plans.
• Analytical mindset: capability to interpret and analyse data, identify risk and provide recommendations to guide business strategy decisions.
• Passion for Selling: Personal determination and drive to succeed, a passion for products and an entrepreneurial approach.
• Effective people manager – track record of leading and coaching a successful team.

Head of Branded Sales - The Package:

• Salary depending on experience
• Company car
• 24 days holiday plus bank holidays
• Performance related bonus scheme
• Life insurance
• Pension
• Private healthcare
• employee assistance and welfare programme
• Staff wellbeing events
• Discounted staff sales
• The opportunity to work in a company that encourages engagement, empowerment and growth

Due to the anticipated interest in this role only short listed candidates will be contacted.

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